Keep track on every transaction & activity made in your Ordering Website & Ordering Apps
See your most important analytics data first.
Along with multiple dashboards capabilities of this feature, you'll be able to create them with specific fields, words, or elements you want to keep track on, analyze them and improve the way it performs.
Traffic and conversions
With some more advanced segmentation, Google Analytics allows you to create custom segments to search for example; for people ordering according to neighborhood, and maybe if you want to, target something special for them,
That's smart selling.
Where are your visitors located?
Looking also for this kind of information? Google Analytics will help you with that also!
Working along with the feature above, I am sure you can create one of the best strategies ever.